I just came back from the printing factory. Phew, finally I approved the press check for my newest collection - Let's Cruise.
I have been doing the printing design for so many years now, but every time is a new start for me.
After a long term designing process, finally it came to the printing process. For every collection I have to check my work "thousand times" on computer to make sure there are no mistakes:
I check colours, grammars, patterns, barcodes, fonts... Every detail has been "scanned" under my eyes at least more than 5 times.
English is my second language, I know I am not as good as native speakers, so I spend much more time to do my work, to make sure all the words and spelling are all correct.
After so many steps, (or so many late nights working until 2am) I am finally happy to send my work to the printing company.
The final step of making a single sheet of paper is doing the press check- I have to make sure I am happy with the actual paper I see, make sure the color goes right, make sure both sides of paper are matching, make sure all the changes I made are correct...
It is just a single sheet of paper, but I have put all my effort to every inch of the paper.
Because I love designing, I love my products.
Designing and printing in Australia makes me feel proud of my paper. :)